Daily life-changing care

Regular brushing, once it is not excessive, does not damage your hair

Brushing does not aggravate hair loss; it is best to brush hair starting with the ends, and you should use a detangling product on long hair.

  • regular-brushing
  • regular-brushing

If you're experiencing hair loss, your hair will fall out more easily during brushing, which is normal. Brushing eliminates dead hair.

Excessive brushing can be harmful since it can damage the scales of the hair cuticle (the hair surface) or put repeated pressure on the roots.

For long hair, it's best to use detangling conditioners and to begin brushing at the distal ends while holding the base of the hair to avoid pulling on the roots.

Our care routines

 
My dry hair routine

Daily action to help prevent dryness in the hair.

Test this routine > My dry hair routine > See my routine >

 
My intense repair routine for damaged hair

Intense nutrition action with repairing care.

Test this routine > My intense repair routine for damaged hair > See my routine >

 
My intense nutrition routine for coily or curly hair

Daily action to lastingly strengthen and tame.

Test this routine > My intense nutrition routine for coily or curly hair > See my routine >
See all care routines >